You have just published your latest post. How do you let your visitors know you have a new post for them to read? Every time I finish a post, I use a free push notification service. It is so easy to set up and notifications take no more than a minute to complete and send. This notification service allows me to send messages, which appears as a popup, to visitors to my blog that have agreed to accept notifications from me. The viewer clicks on the message and a new tab opens taking the viewer to my new post. Using push notifications is a great way to get visitors to keep coming back to your blog.
- What is the free push notification service?
- Installing and verifying the Subscribers WordPress plugin.
- Where to find your Subscribers I.D code.
- Verify your installation of the Subscribers plugin.
- How to find out how many subscribers you have.
- How to send out your free push notifications.
- Preview your push notification.
- Frequently asked questions.
What is the free push notification service?
The service I use is called Subscribers.com. They offer both free and paid options. I use the free option.
I find it the best way to let people know instantly about my new blogs posts. After I publish a new post, one of the first things I do is send out a push notification.
This is Subscribers’ home page.
Let’s sign up so we can start sending out push notifications. To start, click on ‘Sign up for free’.
Once you click to sign up you come to this page.
On the left you have a few details to enter. Your name, email address, password, website/blog URL, and the time zone you are in.
On the right, there is a nice review from Neil Patel. Neil Patel is a very successful digital marketer and he gives Subscribers a big thumbs up.
Once you have finished entering your details you will need to scroll down to the bottom of the page and click on the green ‘Get more traffic’.
Once you do that, you come to this page.
Before you can start sending push notifications you need to install Subscribers on WordPress.
There are a few options to do this. As you can see here.
The easiest method for me is installing the WordPress plugin. So let’s do that first.
Installing and verifying the Subscribers WordPress plugin
To install the plugin you need to go to the left-hand menu in your WordPress admin and find the word ‘Plugins’. Hover your mouse over ‘Plugins’ and click on ‘Add New’.
Once you click on ‘Add New’ you will come to this page.
In the search box on the top right, type ‘Subscribers.com’. You do not need to hit enter. The search function will work automatically from the letters you type.
Once the search has completed you will come to this.
This is the plugin that you need to install. I have already installed it on my website so the little box says ‘Active’.
If you have not installed the plugin that box will say ‘Install Now’ . Click on the box and then after a few seconds the box will change to ‘Activate’. Click on ‘Activate’ and you will see the box will say ‘Active’ as in the image above.
After you have activated the plugin you will have a new option in ‘Settings’ within your WordPress admin.
Click on ‘Subscribers’. Then you come to this page.
This is where you need to insert your Subscribers I.D code. If you haven’t signed up for an account yet, you will need to do that first so that you can get your code.
Where to find your Subscribers I.D code
Keep your Subscribers plugin dashboard open and open a new tab to sign into your Subscribers.com account.
Your dashboard will look like this.
To get your I.D you need to click on ‘Site Settings’ in the menu that runs along the top of your dashboard.
Then you come to this.
To get your site ID, just click on the green ‘Click to Copy’ link.
Once you copy your site ID you then go back to your Subscribers dashboard in WordPress.
Scroll down the page a little until you find this.
There is a box for you to paste your site ID under ‘Your Subscribers Site ID.
Once you have posted your ID, click ‘Save Changes’.
Verify your installation of the Subscribers plugin
Now you need to go back to your Subscribers.com account again.
To verify your installation you need to click on the grey icon of a head and shoulders on the top-right of the dashboard.
Then click on ‘Installation’.
This is where you need to verify your installation.
Click on the red ‘Verify’ link.
If you have installed the plugin and entered your site ID correctly you will come to this next.
Before you can set up notifications you need to configure your native popup to ask your visitors to agree to accept your notifications.
You only need to change the default setting of having this popup appear as soon as your visitor comes to a post on your blog or you can set it up to appear after a delay.
For example, if you want a three second delay. Change the zero to 3. Once you have finished, scroll to the bottom of the page and click on the green ‘Save’ link.
After you click save then it is about waiting for people to subscribe to your notifications. Once you get subscribers then you can start sending out notifications.
How to find out how many subscribers you have
To find out how many subscribers you have you need to click on ‘Dashboard’ in the menu running along the top.
From your dashboard you will see this chart.
New subscribers will show as green and unsubscribers will show as grey.
Once you have get subscribers it is time to start sending out your push notifications.
How to send out your free push notifications
To start, click on the green ‘Send a notification’ link on the top-right of the screen.
Once you click on the link then you come to the ‘Send a notification to your subscribers’ page.
On the right is where you type your message details. On the left is a preview of your message in various browsers.
In the free version you only get to see a preview of notifications in the Chrome and Firefox browsers. You have to upgrade to see more.
The first box on the right asks for a title for your message. You only get 48 characters for your title so it needs to be to the point but eye catching.
The second box is your main message. You have 100 characters to create a message people will want to click on.
The third box is for the URL of your new post. Don’t put your main website URL here. Make sure you use the URL of your new post.
The next section is for your logo. Upload your logo here.
I have completed a push notification to show you as an example.
I have completed the details of my push notification on the right. On the left, I have a preview of what my push notification will look like in Google Chrome and Firefox.
When you are happy with your work. Scroll to the bottom of the page to find the green ‘Send notification’ link.
Preview your push notification
If you want to check how your notification will look like. Click on the red ‘Preview (only you)’ link.
When you are ready to send. Click on the green ‘Send notification’ link. And that is it.
Once you have sent your notification. You can follow the stats in your dashboard.
From your dashboard stats you can see how many notifications were sent and how many were clicked.
Using push notifications is the best way, I think, to let your visitors know that you have another great post for them to read.
It is important for your blog to keep your visitors engaged. If your visitors like the way you write, enjoy your content then they will agree to accept notifications from you. They will look forward to reading your new posts.
You can also send notifications to remind your visitors of older content if you are not able to post new content very often.
I follow a couple of YouTubers and I get a push notification every time they post a new video. I click on every notification I get. Push notifications are very effective.
Don’t worry if you don’t have any subscribers yet. Concentrate on getting more content published for your blog. They will come.
To find out how you can track visitors to your website for free. Check out my ‘Use this tool to track your website traffic free‘ post.
Frequently asked questions
What are browser push notifications?
On some websites that you visit, you have a popup appear asking you if you accept notifications from the website.
If you agree to accept notifications, that means that the website can then send you messages. These messages are called ‘push notifications’.
Your browser will note that you are happy to accept messages.
When the website sends out a push notification your browser will let it appear to you when you are browsing the internet.
If you click on the notification, a new window will open and you will go to the post URL in the message.
How do I set up push notifications?
I use Subscribers.com to send my push notifications.
In my post above, I give a full easy to follow tutorial on how to set up a free account with Subscribers.com and the process of sending push notifications.
There are other services available. I have not tried them. I only write about the services I use or have used.
How much do push notifications cost?
I use Subscribers.com to do my push notifications. They have a free account. It is limited, but you can send push notifications free of charge.
When should you send push notifications?
It is up to you how often you send push notifications. For me, I don’t like to send them out too often.
I don’t want people to get annoyed at receiving too many popups. I want them to be a nice surprise.
If you are sending notifications out once a week or once every two weeks. I think that is about right.
Keep an eye on your Subscribers.com push notification stats. If you are getting a number of people unsubscribe after you send out notifications.
Then that is a clear message that your notifications are annoying. Try to understand why people want to unsubscribe.
Are you sending out push notifications too often? Are you sending the same or similar messages? Do your notifications send people to the wrong URL?
Do you use a push notification service?
What service do you use?
Have you ever tried Subscribers.com before?
I look forward to reading your comments.
If you have any questions about this or any of my posts, feel free to let me know in the comments.