In my post, I show you how to write an Amazon affiliate disclosure for your affiliate website. As an Amazon affiliate, you must declare your association with Amazon.
The Amazon affiliate disclosure must be displayed clearly on your website. The disclosure is to clarify your association with Amazon and to build trust with your visitors. Place the disclosure at the beginning of your blog post.
In addition to the disclosure, your site must be compliant with FTC (Federal Trade Commission) regulations. These regulations state you must be open and truthful about relationships and any payments you receive.
Let us begin.
- What Is The Amazon Affiliate Disclosure?
- Amazon Affiliate Disclosure Examples
- Where To Put The Amazon Affiliate Disclosure On Your Website
- Identify Your Amazon Affiliate Link Destination
- FTC (Federal Trade Commission) Regulations
- Amazon Affiliate Disclosure Video Tutorial
What Is The Amazon Affiliate Disclosure?
The Amazon affiliate disclosure is a declaration that you have an association with Amazon. You promote Amazon products on your website to earn a commission.
When you sign up for the Amazon associates program, you agree to identify yourself as an associate. If you do not display this disclosure on your website, Amazon will cancel your account.
Identifying yourself as an associate is number five on the Amazon operating agreement.
I recommend you display the disclosure on your site as soon as you become an Amazon affiliate.
Amazon Affiliate Disclosure Examples
Here is an Amazon affiliate disclosure example. You can use this text on your website. Ensure that you edit the (Website name) part.
‘(Website name) is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.’
This disclosure confirms you are associated with Amazon and that you earn money by advertising and linking to Amazon.com. If you link to other Amazon sites, list those, too.
As of October 2019, Amazon stated that the following disclosure is acceptable to use on your website.
‘As an Amazon Associate, I earn from qualifying purchases.‘
Where To Put The Amazon Affiliate Disclosure On Your Website
Your disclosure should be in a prominent position on your website. Your visitors should know you earn money from qualifying purchases before they click on any affiliate links.
I have disclosure text in a sidebar on my website. On mobile devices, this text appears at the bottom of the blog post. So I have a disclosure at the beginning of my blog posts that contains affiliate links.
Add a disclosure to your sidebar, create a text widget, give it the name, ‘Legal Information’, and type your disclosure text into the text box. Finally, select save.
For a tutorial on adding widgets to your sidebar, check out my WordPress sidebar tutorial post.
Once saved, your Amazon affiliate disclosure appears on your website.
If your theme has a sticky sidebar option, I suggest you enable that feature. Sticky means the sidebar follows your visitor as they scroll down your blog post.
On mobile devices, the sidebar gets pushed to the bottom of your content. Therefore, I recommend putting a disclosure at the top of blog posts that contain affiliate links.
Here is a screenshot of a blog post preview on a mobile device.
Identify Your Affiliate Link Destination.
The text before your affiliate links should make it clear to your visitor where they are going when they click on the link. If you are sending them to a product on Amazon, say that in your content.
For example, you are writing a review of a sports action camera. Your text around the affiliate link could look like this.
Check out the latest price and reviews of the AKASO EK7000 4K WiFi Sports Action Camera on Amazon.
FTC (Federal Trade Commission) Regulations
The FTC is a commission in the United States to protect consumers. The regulations state that you need to make it clear to your visitors your partnership with Amazon. And you receive payments.
This message must be delivered to your visitors before they get to your links. I recommend putting the disclosure at the beginning of your blog post.
The FTC has an excellent frequently asked questions page related to product promotion at ‘The FTC’s endorsement guides: What people are asking.‘
Amazon Affiliate Disclosure Video Tutorial
The Amazon affiliate disclosure must be easy to find on your website. Place the Amazon affiliate disclosure on your sidebar and at the beginning of blog posts that contain affiliate links.
After you sign up for the affiliate program, you have 180 days to make three qualifying sales. After you make three sales, Amazon audits your website. If you do not have an Amazon affiliate disclosure on your site, Amazon will close your account.
If you would like a walkthrough of the signup process for the Amazon affiliate program in the United States, please check out my blog post, How do I sign up for the Amazon affiliate program?
For video tutorials about the Amazon affiliate program, WordPress, SEO, and keyword research, check out my YouTube channel.